Humblebee

Humblebee creates colorful, all-natural body care that turns everyday routines into small moments of joy. With skin-loving ingredients and vibrant hues, Humblebee makes self-care feel just as fun as it is good for you. The primary type is a handmade, blocky font—the type should be as fun as using the soaps! Light, bright colors were chosen to match the bar soaps’ hues and to show that just because something is good for you, it doesn’t have to be drab or muted. A simple illustration style gives the branding a young, playful feel and awakens the inner child in all of us.